Monique Beck has over 35 years of experience in the licensing and brand
management industry. She started at animation studio Telescreen and then for 20
years, she led the Benelux office of WildBrain CPLG as Managing Director, which
she helped establish from the ground up. During this time, she played a key role in
building and expanding many globally recognized entertainment, sports, and lifestyle brands like Warner Bros, 20th Century Fox, Sony studio, Viacom and Sports Rights like European Championships soccer Euro 2000.
Driven by her entrepreneurial spirit and passion for brand development, Monique
followed her dream and founded a boutique licensing agency.
Now this is MPower Brands. As Founder and Managing Director, she brings a
unique combination of deep industry knowledge, strategic vision, and a hands-on,
collaborative approach. Monique is known for her strong network, keen market
insight, and unwavering commitment to the licensors and brands she represents.
Her reputation is built on trust, professionalism, and a proven ability to turn brand
potential into long-term commercial success.
Outside of her professional life, Monique leads an active and energetic lifestyle. She
enjoys tennis, padel, and yoga, swims in the North Sea year-round, and has a deep
love for dogs, horses, and above all her family with three children.
